Case study · Auburn, Alabama
A&O Tree Service
From a strong local tree service to a sharper online presence, stronger branding, and a clear lead generation system — built to work as one.
Project scope
- Website launch
- Google Business Profile
- Google Ads
- Review generation system
- Business cards & print
- Lead generation strategy
The challenge
Quality work, but the online presence needed to catch up.
The business had strong service, real local trust, and room to grow. Customers just needed a clearer way to find them, trust them, and request service online.
Key challenges
- Limited online visibility
- No modern, lead-focused website
- No clear review generation process
- Branding needed more consistency
- No structured Google Ads strategy
- Customer follow-up needed a system
What we built
A complete local growth foundation.
Website
Professional, mobile-first site with clear services and an estimate request form.
Branding
Business cards, review cards, and print materials with consistent presentation.
Google Profile
Profile support, service updates, photos, and a review strategy.
Google Ads
Search campaign structure, local targeting, lead generation, and tracking.
Review System
A QR review card and a simple process for asking happy customers for reviews.
Growth System
A marketing roadmap, lead tracking, and next-step planning as a partnership.
Project gallery
Real assets for a real local business.
Early results
Better visibility. Better trust. Better lead flow.
Since launch, A&O has a stronger foundation for customer discovery, online credibility, and lead generation.
The biggest lesson
Most local businesses don't have a work problem. They have a visibility problem.
When customers can find you, trust you, and contact you without friction, growth gets a lot easier.
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